Gadgets are nice, everybody loves them. Anything electronic will definitely wake up the kid in every man. But when it comes to anything on battery power, it will sooner or later run out of batteries. It’s no problem with things used frequently, but if it’s something used from time to time, like a flashlight for […]
Today I received a call from a worried client who wanted to put his logo on pens and send them to many different locations. What worried him was that he heard somewhere that some pens are rejected by the post office because they break through envelopes when mail sorting equipment bends them or get broken […]
Some might prefer writing on paper to keyboards or PDA styluses. Well, there are many reasons for that, and we wrote about them already. Others would already hardly remember how to use a ballpoint pen and are tapping all the information to the screen of their PDA. And I just realized that we have a gift […]
There have been many successful marketing campaigns that have used our products. I have also seen campaigns that could have been even more successful. When choosing promotional products there are a few keys to consider: 1) A product might work because it is useful. Or at least it stays where it is easily seen and attracts […]
If you are here to choose the next fine product to put your logo on, then I guess I gave you some additional ideas during the last few days. But maybe you are not, and other tabs of your browser are open looking for some other ways to reach your target audience? Well, who am […]
In my last post I was mentioning photo frames, saying that they might be quite a dull thing to be embellished with your logo. Alright, people would look at photos in photo frames, and would look at them attentively, but not as often as you might want them to look at something with your logo […]
It’s fine when your target audience grabs your gift and eagerly uses it in their daily activities. But what if they are all office-workers? From some modern office where they don’t use much paper for business activities any more and spend most of the day using just the mouse and keyboard. This leaves most desktop […]
Today’s client was a representative of a bookstore. They are getting close to an anniversary of running their business and wanted something to give to their best customers as a thank you for staying with them during all these years. And of course they wanted something somehow connected with books. Bookmarks? They are giving away bookmarks with […]
So, let’s imagine that the client to receive that gift from the last story was not that high priority and something low-cost would also be fine. Let’s see what we can do if we decide on key tags. Most people that would receive a key tag as a promotional item would already have some key tag, […]
When you decide what promotional gift to choose, one of the main factors to influence your decision is how frequently your gift will be used. And will it be used at all. So, my task for today was to pick something that would be used and seen very often by a hi-tech professional who is […]
Golf promotional items are making a huge comeback these past few weeks, because the season is teeing off. We’ve been receiving tons of orders for everything from balls to golf pocket tools to towels. That’s expected, really, considering the statistics. Just how big is golf? About 50 people million worldwide play it, and 23 million of them come from the […]
Your target market probably receives hundreds of freebies yearly. If you do not do your homework, your items could become inconsequential and even work against you. People expect more Lifestyles are changing, and so are promo items. The usual tumbler that multiplied sales for start-ups in the 1950’s just doesn’t cut it anymore – people want insulated, sturdier, nicer-looking […]
