Millennials are some of the most important clients that you may not know about. Well, you may ask, if I don’t know them, how can I get to know them and more importantly, who are they? Millennials are a demographic group of people in the world that are over 80 million strong ranging from 18-29 and […]
Every company needs an effective, stable and strong leader charging forward to bring new opportunity and know how to calm the storm when the time comes. If you are one of these people or would like to be one, check out the list of effective leadership traits. Learn and Teach Always Every leader needs to […]
In business, it is important to recognize the hardworking employees. Making sure to take time to give them the recognition they need is important to a company’s functionality and overall health. Many of the reasons to give awards to employees include term of service, productivity, sales, and more. Thanks for being with us. Longevity of service […]
As a business owner, have you ever thought to yourself, “I gave them my business card, but they will throw it away or store it with all of their others”? You want to stand out and not only that but you want them to think of you the minute that they have the need for […]
Promotional products are one of the safest ways to get into people’s minds and personal or business radars for a long time. They provide a constant reminder that people should be using your services and products. However, there is a right and a wrong way to match your company’s image and objective to promotional products. […]
When you are at a trade show or expo, it is so very important to understand that a first impression can sometimes be your only chance to make an impression to passersby. The term “big personality” can sometimes have negative connotations attached to it but in this specific case, it is a “big personality” that […]
When it comes to attending an Expo as a business, you need to really get your creative juices flowing. The keys to expo success are differentiation and maximizing exposure of your brand. Here are some ways to achieve these objectives. Hourly Giveaways! Keep them coming back for more! Get some cool products either from your […]
When we think of saying thank you professionally what do we think of? A card? A phone call? A gift? All of these ideas work, but as we are all learning now more than ever in a fluctuating economy, it is all about standing out and retaining clientele! In order to keep the clients that […]
Following up at a tradeshow is the ultimate way to paving the success of the show. You may have not made everycent that you were looking forward to making and maybe there was a smaller attendance than expected. Maybe one of your banners or employees didn’t show up. Or maybe the show was a blazing success and you would […]
Planning for a tradeshow as a company can be a large feat. You need to make sure that you have all of your ducks in a row and that you, your staff and your soon to be clients are set up for success in the before and after moments of the tradeshow. Making sure that […]
For many companies, tradeshows are an incredibly important element that is a part of their marketing and trade. If you are one of the many companies that partake in the life of a tradeshow traveler and business maker, it is important to know what to and what not do when you are exhibiting your company […]
These days everyone seems to be riding on the green train. Words like organic, sustainable, eco are beginning to be interwoven into the hearts, minds and mission statements of companies. As a company, it is important to show your dedication to the environment and your interest in keeping what you put into the world green. […]
