Probably one of the most hardworking promotional items is multi-piece toolkits, which enable people to work on basic projects even when they are miles away from their toolboxes. You can give basic multi-head screwdrivers, pliers, or knob drivers (among many other basics). Move up the promotional tools range and you can give advanced 25-piece toolkits, survival tools, and even ultra-handy pocket tools like this one from Shelton or this 4-in-1 tool keychain.
The kit includes all sockets, screwdriver bits, allen keys, wrenches, tape measure, and pliers and extension bars, and many other tooling essentials.
Promo tools are the little well-oiled promotional gears that have the power to increase your business’ revenues substantially. Many managers are now dropping big ideas like ‘revolutionary’ business models or mega-mergers in favor of simpler, cumulatively effective tactics such as this. If promo items were not effective, why do you think the multinationals spend over $15 billion a year on them?
The bottom line: useful promo items such as tools work, and work wonders. Focus your energy on finding the right item for your market. Tools work best for male-oriented industries, but you would be surprised how many women appreciate receiving tools, too. In fact, a good number of them use screwdrivers as levers to open cans
– Josh